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Category: Print

Product Beta Launch

JLK was hired to create a direct mailer targeted to small-mid size businesses to promote a new sales tax tool by Thomson Reuters. We suggested to create a A/B test and using Thomson Reuters brand guiltiness, we developed two separate mailers.

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Protective Baseball Device

PROHITTER® is the amazing grip-technique-facilitator and bat-sting eliminator, which many of today’s brightest baseball superstars take with them to the plate to hit their very best. PROHITTER® is in play and ready, whenever you are, to advance your game to the next level and beyond! PROHITTER® is use by over 60% of major league baseball players. The JLK team re-designed the […]

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Guerilla Marketing

Due to the limited space of this sit-down/ take-out restaurant, JLK was tasked with the objective to promote Red Stone’s pasta bar. The key factor was that pasta dishes were made “out of sight” in their kitchen. The solution was to let customers know that competitors “pasta bars” simply reheat food, while Red Stone makes […]

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Espresso Promo Ad

The JLK team was given the challenge to create a print ad to promote Lavazza’s espresso product line and equipment. With dozens of ideas presented, the selected concept was chosen as it quickly explained the offer to restaurants and hotels (the audience of National Restaurant News (NRN) the publication in which the ad ran.

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Direct Mail Campaign

All buildings in the boroughs surrounding Manhattan are required to have their fire sprinkler systems tested every 5 years. JLK was tasked with challenge of creating a marketing campaign to remind building owners and property mangers of this FDNY requirement. A 3-part direct mail campaign was developed to target prospective clients of Allstate Sprinklers as […]

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Corporate Retreat Collateral

The Luxurious Annual ABCO Adventure Trip Imagine having absolutely nothing on your schedule: no appointments, no obligations, no urgent messages. Now, imagine that you’re in a sunny, beachside resort in a warm and tropical location. ABCO’s customers can really have it all. Every wish. Every whim. Every want. Every year ABCO invite’s their customers to spend 5 full days […]

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Product Accessory Brochure

NoiseBuster provides enhanced hearing protection, intelligibility, comfort, and audio quality to both the consumer and industrial markets. The company’s mission is to provide advanced, practical, competitively-priced and high-quality products that improve hearing protection, enhance listening comfort, and increase intelligibility of communications in noisy environments. When the safety earmuff arrives, enclosed is this accessory brochure with a purpose […]

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